Lesson Learned-Lead Generation Sites

When I first got my license, the market started to go down hill.  I was scared and very concerned about the future of my career.  I began to research ways to get new clients. I ended up finding a lead generation site that had a 7 day free trial.  I decided to give it a try. I read the terms and conditions and put the date I needed to cancel in my calendar.  I was fully protecting myself. 

After just a few days, I realized that the site was bogus.  I quickly cancelled after 4 days.  I assumed it was over. 

A few weeks later, I was balancing my checkbook, and low and behold, they didn’t cancel my account.  They had charged me over $1200 for leads that they had supposedly sent me.  None of which I ever actually received.

I quickly called them.  They stated they had never received my cancellation.  Luckily, I had saved the email I sent them. I forwarded the email to their customer service.  They responded back that I needed to give 30 days notice to cancel my account.  I became furious.  Thank goodness I am big on details and saved a copy of the terms and conditions.  This document did not state anything about giving 30 days notice.  I sent this to them as well. 

This ended up being a huge battle for me.  They fought me on every piece of evidence I sent them.  I knew I would get nowhere with them.  I had already spoken to upper management and they would do nothing for me as they claimed that they couldn’t prove that I did not use the leads they sent. (the leads I never received).

I ended up contacting the Better Business Bereau, MN Attorney General and the CA Attorney General.  After months and months of battling with them, they finally decided to refund me $200.  Not even close to the original amount they sent.  The attorney generals in both states sent them correspondence and nothing after happened.

After a year of this, I finally decided to give up.  It was a horrible experience and something I would never do again. i learned my lesson.

Today, after over 4 years, I received a letter with a check for $1100.00.  The letter simply stated that they had reviewed my account and decided to refund me the money. They also thanked me for my patience. (Whatever!) I felt some sort of vindication. However knowing the history of this company, I will not believe it until the check has cleared.

So if I could give you any advice, never use a service of this nature.  You should never have to pay for a lead.  Be cautious!

17 year real estate industry veteran. Broker Associate at BRIX Real Estate. Real estate speaker, trainer, and strategist.

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